A Complete Guide To Programmatic Marketing Platform20201117130016

A Complete Guide To Programmatic Marketing Platform

DocereeNovember 17, 20200 comments
Daleep Manhas Co-founder & EVP-Partnerships From the early days of the printing press, radio, and billboards that enabled ads to circulate widely...
Alleviating Concerns About Advertising on Point of Care Platforms20201117074308

Alleviating Concerns About Advertising on Point of Care Platforms

DocereeNovember 17, 20200 comments
Scott Greenstone Director, Point of Care The past 8 years have seen a rise in Point of Care platforms being used for marketing purposes by Pharmaceuti...
UNDERSTANDING ARCHETYPES: WHO EXACTLY IS BEHIND THAT WHITE COAT?20200828070720

UNDERSTANDING ARCHETYPES: WHO EXACTLY IS BEHIND THAT WHITE COAT?

DocereeAugust 28, 20200 comments
UNDERSTANDING ARCHETYPES: WHO EXACTLY IS BEHIND THAT WHITE COAT? Based on a research done with over 9546 Physicians from 22 markets and review of seco...
The New Normal of Consulting Doctors Online20200512113109

The New Normal of Consulting Doctors Online

DocereeMay 12, 20200 comments
Daleep Manhas Co-founder & EVP-Partnerships Telemedicine saw remarkable growth post COVID-19 outbreak; it is time industry players look for innov...
The Role of Personalized Communication in HCP Marketing Tactics20200124082222

The Role of Personalized Communication in HCP Marketing Tactics

DocereeJanuary 24, 20200 comments
Harshit Jain Founder & CEO The rules which govern the engagement of pharmaceutical companies with HCPs are changing beyond recognition, forcing c...
Understanding the Hottest Topic in HCP Media: Programmatic Marketing Platforms20191125080149

Understanding the Hottest Topic in HCP Media: Programmatic Marketing Platforms

DocereeNovember 25, 20190 comments
Varun HasijaDirector - Product DevelopmentAccording to a report from AccessMonitor™, the number of “rep-accessible” physicians – those who grant acces...
Five Things that Endemic Publishers in Healthcare can gain with Doceree20191119120748

Five Things that Endemic Publishers in Healthcare can gain with Doceree

DocereeNovember 19, 20190 comments
Jeril Jacob Director of Engineering By their very nature, endemic advertising yields high ROI. It’s only to be expected as endemic advertising is abou...
How is Doceree addressing these 5 Challenges in marketing to Healthcare Professionals?20191119120059

How is Doceree addressing these 5 Challenges in marketing to Healthcare Professionals?

DocereeNovember 19, 20190 comments
Harshit Jain Founder & CEO According to this comprehensive report, the spend on medical marketing expanded substantially between 1997 through 201...
10 Emerging Trends in HCP Marketing in 201920191001105246

10 Emerging Trends in HCP Marketing in 2019

DocereeOctober 1, 20190 comments
Varun Hasija Director – Product Development Healthcare Professionals (HCPs) always look for reliable and detailed information about the effectiv...
Reaching the Busy HCP – Pharma Digital Marketing Strategies to engage HCPs20191001104526

Reaching the Busy HCP – Pharma Digital Marketing Strategies to engage HCPs

DocereeOctober 1, 20190 comments
Kamya ElawadhiVice PresidentHere is the pressing issue: healthcare practitioners (HCPs) are getting busier by the day leaving little or no face-time f...
AI: a life-changing opportunity20190721162050

AI: a life-changing opportunity

DocereeJuly 21, 20190 comments
Jeril Jacob Director of Engineering AI: a life-changing opportunity Machine learning algorithms are detecting signs of depression in young kids. Cardi...
A match made in heaven!20190623095528

A match made in heaven!

DocereeJune 23, 20190 comments
Kamya Elawadhi Vice President...